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PRODUCT MANAGER FACEBOOK HOW TO

Introduce yourself to the person next to you.

PRODUCT MANAGER FACEBOOK HOW TO

Or search on google: How to start a startup Alex.Part of “How to start a startup” series.Alex Schultz (VP Growth & Analytics at FB) on.Then start segmenting (country, network, age,.– Who are the people that retain / churn? – Where are my non users spending their time?

You must be able to answer questions like:.

Off platform Notifications (email, SMS, push).

These products aim to increase the sense of.

Users will stay active if they find value.

Requires deep understanding of your retention.

Requires deep conversion funnel understanding.

Retention isn’t part of the accounting formulaīut it is critical for growth and to understand.

1 user that didn’t use the product for over 30.

3 users used the product for the last time 31 days.

Yesterday we had 100 monthly active users.

Resurrected users – users that didn’t use the product in the X.

Was exactly X+1 days ago (X = growth period)

Churned users – users that their last day using the product.

How does the number of active users shrink?Īctive users today = New Users + Resurrected users – Churned users How does the number of active users grow?

Active users – a user that used the product.

This was the largest quarter of netĪdditions in our history and was driven by strong Globally in the quarter, against our forecast ofĥ.20 million and last year's Q4 performance ofĥ.59 million. How can you identify an organization’s growth

It should also imply about future financial.

Your growth metric should reflect the product.

Value for its users, so users keep coming back

Growth is up = Your product creates repeating.

Market fit but you can have product market fit

It’s hard to drive revenue with product –.

Why do organizations have dedicated effortsĪbout a product: Is there a product market fit? Product School: Growth Explained by Facebook's Core Product ManagerĬampus me for more info about PS courses!